Wednesday, May 9, 2012

Beauty Superstars Chaz Dean and Laura Geller Share the Latest and the Greatest at the QVC NYC Party!

By: Anne M. Raso

I was lucky enough to get on the guest list for the recent QVC Beauty Event for print and online press and it was so nice to meet some of the faces behind the brands--and it was also super fun to say hello and here what's up from my favorite person in haircare, Chaz Dean (owner of Wen Haircare) and Laura Geller (the friendly face behind her self-titled line). 
Chaz Dean
Chaz Dean personally styled my hair with the new Wen Six Thirteen Replenishing Treatment Mist. This is an instant hair pick me up made with botanicals. It smells so good that many beauty bloggers have taken to using it as a "foundation fixer" for the day or in my case, using it as a fragrance as well as in my hair! He also introduced the new Wen Summer Mango Coconut Cleansing Conditioner. Those of you who know Dean's products for Wen know that that the Cleansing Conditioner is great for people who want to wash their hair everyday but do not want the color stripped and who want to keep the hair soft and moisturized. (Washing hair with a regular shampoo, especially one with sulfates, will strip the color and dry out the ends when done everyday.) This product literally smells like a luscious bowl of tropical fruit--you may want to eat it instead of use it on your hair, but please don't (LOL)!
Laura Geller
Laura Geller is famous for simple items that get the tough jobs done. She was at the QVC Beauty Event to launch Laura Geller Dream Creams Concealer and Highlighter, which features four creamy stripes of concealer you can mix and match to your perfect shade. It provides weightless coverage, enhances skin tone and is available in two shades: Porcelain/Tan and Regular/Tan. Laura and her team of makeup artists are a joy to work with and we're happy that despite all her successes (including giving millions of dollars to charity by donating percentages of her QVC sales), she has kept her small Upper East Side store. It's still a pleasure to walk in there and get intimate, customized service.
Other brands on hand included Algenist, PaloVia, Clarisonic, IT Cosmetics, Philosophy, Fresh, Makeup Forever, Mally, Alterna, Nu Face, Light Stim, Dr. Perricone, Tarte and Sephora On QVC. Guests were treated to a lot of the products being offered and the event space (the ground floor of the Cedar Lake Studios) featured plenty of gorgeous spring floral arrangements that had the press oohing and aahing as much as the products being promoted.
We're a little backlogged at trying these products but we hope to be reporting on some of them right here on in the coming year. Nothing beats getting to try new products and being able to discuss with the owners/developers one to one if they will work for you. It's one of the blessings of being a blogger. We especially look forward to trying IT Cosmetics Anti-Aging Celebration Foundation With Brush, which is said to not only offer great coverage but also fight the signs of aging with hydrolyzed collagen and real silk. It's actually the company's first foundation, and it was a joy to see company head Jamie Kern again. I've been using her brow pencils for a while now and they are the most natural-looking ones I have come across! Jamie's always thinking of ways to combine many benefits in one product and always has anti-aging effects as well as staying power in mind when she creates new products with her lab technicians.

Photos: Anne M. Raso

1 comment:

Susan W said...

Love Chaz Dean & WEN! Mally Roncal is the best! Both are wonderful people!

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